lessons of boo.com - a web 1.0 failure

By Nicholas Clark from London.pm
Lightning talk
Language:
Tags: failure lesson rant warstory web2.0

In 2000, boo.com went bust having spent £147,000,000 of the
£80,000,000 invested. Many things contributed to this,
not least a series of bad technical decisions.
The same problems face the "web 2.0" startups today.
Hear how boo.com messed up, and maybe you can avoid
their mistakes.